Psychology

The Behavioral Economics of Tax Refunds

Posted on Monday, April 04, 2011

If you were about to get a check for $3,000, what would you do with it? If you've already thought about it, you're not alone. It's tax refund time and two thirds of Americans have received or are anticipating a refund. Last year 119 million Americans received refunds totaling more than $358 billion....

The Impulse to Buy Can Start Anywhere

Posted on Monday, December 20, 2010

WITH Christmas just days away, Madison Avenue is working hard to influence what consumers buy. But efforts aimed at turning browsers into spenders, known as shopper marketing or retail marketing, are becoming increasingly important the other 51 weeks of the year. Shopper marketing once mostly t...

Why the Rich Cheat: A Primer on Upper Class Criminality

Posted on Tuesday, December 07, 2010

A persistent puzzle about financial crimes is that they often involve fabulously rich executives or traders who risk everything to do even better. The rest of us can only wonder: Just what, exactly, are these people thinking? That question came up often during the insider trading scandals of the...

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